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I’m a product strategist and writer. In my day job, I’m a Creative Director at frog design. I also write for Cnet on the Matter/Anti-Matter blog. This is my personal blog and does not represent the views of frog or Cnet.

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« The IIT Strategy Conference (Website) | Main | Skating Toward the Digital Music Puck »
Thursday
17May2007
DateThursday, May 17

The Truth About Advertising

By AuthorAdam | Comment2 Comments |

A great ad. (Thanks to ExperienceCurve for the lead).

 


Supposedly this is partly inspired by a recent article in BusinessWeek’s Innovation feature, but I have to say that the article itself is pretty much a derivation of the Cluetrain Manifesto from, oh, 8 years ago.  That doesn’t make it a bad article (it makes points worth repeating), but Innovation itself should living up to its name and pushing the edge more.

 

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Reader Comments (2)

I tried to watch the video numerous times but it wont play. Anyone else have a link?

Sarah
Corona Advertising and Riverside Marketing

June 7, 2007 | Unregistered CommenterSarah in Riverside

It's working for me, sorry you're not having success. Follow the link to Experience Curve at the beginning of the post for an alternate site, see if that works any better for you.

June 8, 2007 | Registered CommenterAdam

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