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I’m a product strategist and writer. In my day job, I’m a Creative Director at frog design. I also write for Cnet on the Matter/Anti-Matter blog. This is my personal blog and does not represent the views of frog or Cnet.

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« Speaking at Sustainable Brands Conference | Main | Design Thinking, 1992-Style »
Tuesday
12May2009

Buy this book: Designing for the Digital Age

click to enlargeMy colleague Celine Pering just picked up this book by Kim Goodwin of Cooper, and it’s a stunner. A real tome at 700+ pages, it covers a huge swath of the design research and development process for complex digital products, with an unsurprising emphasis on Cooper’s persona process. It’s well organized, with a nice balance of theory and practical advice, and highly visual. For a comprehensive hands-on guide with lots of examples, this is the best I’ve yet seen. Kudos to Kim, this must have been a big undertaking.

Buy it on Amazon >

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