frog project in NY Times

The New York Times has a nice write-up on a recent frog project: a point-of-sale device for Intel. This thing pushes the idea of a cash register or self-help kiosk off a cliff and is both very interesting and very beautiful. It brings the breadth and depth of information that we take for granted when researching purchase decisions online into the store environment. The article doesn’t go into it much, but this design (though still a concept) is more eco-friendly than conventional cash registers. We did quite a bit of analysis of the eco footprint of conventional devices and worked on the critical areas.